Abbey’s marketing career began in 2018, with her most recent experience being in the fashion and beauty industry.

She started her marketing journey in social media, and quickly expanded her skill set, delving into various aspects of marketing including copywriting, paid advertising, and strategic planning. Her diverse experiences have equipped her with a wealth of knowledge and expertise in the field.

Recently, Abbey dedicated her time to mentoring refugees at the Kakuma Refugee Camp in Kenya, empowering them with essential marketing skills to enhance their educational opportunities and prospects for employment.

Inspired by her personal experience with her grandmother’s dementia and witnessing the dedication of nurses caring for our loved ones, Abbey feels driven to advocate for improved end-of-life care and to raise awareness about this important topic.